Prior to joining Venrock, Alon worked on investment research and strategy at First Round Capital, while simultaneously attending the MBA program at the Wharton School of Business. Before starting at Wharton, Alon co-founded Finch15, a strategy consulting firm which provided digital product innovation and investment strategy for established brands such as BMW, General Mills, Showtime, AOL and Visa. As of 2013, Finch15 became a fully-owned subsidiary of Publicis Groupe, where Alon concurrently held the role of Vice President of Product Innovation. Prior to Finch15, Alon spent several years as an Analyst and Associate at a boutique investment bank in New York, specializing in valuation and financial advisory services for notable emerging growth companies and venture funds. Alon also earned his B.S. in Finance and Economic Policy, summa cum laude in 2009 and proudly grew up in the non-hipster parts of Brooklyn.